Why should you outsource your tabulations, and why specifically to us? Here are some reasons:
- A smart tabulation saves a lot of time compared to internal data processing. Wouldn’t you prefer to focus exclusively on the analysis, without worrying about tricky basis checks, the cross-breaks-jungle, and other time killers?
- We come from the market research business, perform dozens of tabulations each year, and are familiar with the usual data “ailments”. In many cases we discover data discrepancies and plausibility problems that were undetected before. We never tabulate mechanically “from this row to that” – we think as we work!
- Our tables are well structured, easy-to-use, and visually appealing, even to people outside of market research (e.g., if you forward our table to your clients).
- The procedure is very simple: you send your data in Excel, you receive our tabulations in Excel. No extra programs, no reformatting, no learning required.
- We are fast. Normally, it takes us just 24 hours to tabulate; or, if you’re in extreme rush, a tabulation is possible even within 1-2 hours from data delivery[1].
- We work with our own software, SmartTabulator 2.0, which is based on our years of experience as practicing market researchers, and created with the consultations and feedback of our clients. If you have a special request or are missing a particular feature, just let us know. In most cases, your suggestion can be implemented within just a couple of days.
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[1] – Medium size project, with codebook available in advance.